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This includes marketers who are working on brands for the first time and those moving into a role in an organisation where brand management is important. This course explores such questions with the goal of identifying the ingredients for building an inspired brand. Today, it is the alma mater of professionals serving in leadership positions in some of the best-known companies in India and the world, in marketing, brand management, research & analytics, advertising, media . Whether you are pursuing a new role or looking to validate and build on your existing skill set, you'll benefit from this course by looking at how to build and maintain . Register by. Brand marketing is a strategic approach to sales, communications, products, and services that increases and promotes the assets of a business. Course description. The course features interviews with consumer and industry professionals, which help illustrate the importance of brand strategy. Craft an integrated brand campaign. 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Brand Management: Aligning Business, Brand, and Behavior by University of London (Coursera) Created by Professor Nader Tavassoli f London Business School, this course is designed to help you learn the traditional approaches to branding, which can be used to provide a visual identity to your brand and offer a valuable experience to your customers. Attended by more than 18,000 students so far, the extensive course comprises 35 video lessons in HD with a total run-time of just over 9 hours. Master Instagram Marketing with our Advanced Instagram Training. This retail marketing course focuses on how you present your store and your products to your target market, and how to utilise retail marketing, multiple channels and trends to advance and promote your brand. The aim of the course is to change the conception of brands as being an organisation's visual identity (e.g., logo) and image (customers' brand associations) to an experience along "moments-that-matter" along the customer journey . 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Description: In-depth study of the disciplinary framework for marketing and its applications to target markets and the optimization of marketing decisions.Students develop and practice techniques in five key stages of the framework: market orientation and research, segmentation and positioning, marketing mix, branding, and retailing and B2B. TL;DR: The 2022 All-In-One Digital Marketing Bundle includes 12 courses — worth $2,400 altogether — for just $39.99. Learn about digital branding, reputation management, online marketing tools, and more to advance your career as a digital marketer. Going for postgraduation in this field becomes essential after a point of time. Our Brand Management online training courses from LinkedIn Learning (formerly Lynda.com) provide you with the skills you need, from the fundamentals to advanced tips. View 1 Brand Management courses. Our online short courses in sales and marketing are designed to upskill you for work in rapidly-growing industries. 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